Emap, the UK media company whose brands include FHM, Heat and Kiss FM, has refuted reports that the company is to undergo a strategic review. 

The company has allegedly hired Boston Consulting Group, but not for the purposes of any review of asset ownership as had been previously reported.

Instead, Boston Consulting is thought to be looking at business processes wihin the Emap consumer unit. 

In June this year, Emap withdrew from the French market, selling its Emap France division for around £380m. 

Emap has a market capitalisation of £1.69bn.