Online marketing outfit Miva, formerly known as FindWhat in the US and Espotting in the UK, has said that it hired Deutsche Bank to help its board evaluate various strategic opportunities, including the possible sale of the company. The board and management believe their current share price does not reflect the inherent value of the company. Pundits are wondering what effect industry rumours, suggesting that rampant click fraud at the PPC company is scaring off customers, may have on the outcome.