Tue, 28 Jul 2026 | BUSINESS SALE
Private equity-backed accountancy and professional services group DJH has expanded into the South West for the first time with the acquisition of a firm headquartered in Trowbridge. Following the acquisition, DJH now employs close to 900 staff across 20 UK and Ireland offices.
Gooding Accountants, which last year moved into a new office on Trowbridge’s White Horse Business Park, supports start-ups, owner-managers, fast-growing disrupters and established companies across Wiltshire.
Founded in 2014 by Sam Gooding (pictured above, left, with DJH Chief Operating Officer James Beardmore), the firm has established itself as a thriving practice with a reputation for a technology-led approach to accountancy services. Following its acquisition by DJH, the company will continue to be led by Sam and Katy Gooding.
DJH Chief Executive Scott Heath said that group had been deliberately expanding its national footprint in regions where it knows it “can add real value to local businesses and their advisers.”
He continued: "The South West has been firmly on our radar, and Gooding Accounts is exactly the kind of practice we look for – technically strong, client-focused, and with a culture that matches our own.”
"This partnership is not just about growing our geography. It is about bringing the full weight of DJH’s resources, our specialist teams, technology and infrastructure, to support Gooding's clients with services they’ve previously not had direct access to."
Sam Gooding said that the deal represented “the right move at the right time” for the firm, adding that the company was ambitious and that joining a larger group provided “the platform to go further.”
Gooding continued: "Katy and I are both fully committed to this business, to this team, and to every client we serve. That doesn't change. What does change is what we are now able to offer.”
"The South West deserves access to the kind of specialist expertise that has previously only been available to clients of the larger firms in the cities – and we are now able to deliver just that. Experts in IHT planning, audit, specialist capital allowances and wealth management are all in direct reach of our clients going forward."
Following the group’s entry into the South West, Scott Heath said that DJH’s model has “worked exceptionally well in every region we have entered”, combining scale with locally-led advice and teams that know their communities and clients.
He added: "Sam and Katy embody that. We are delighted to welcome them and the Gooding Accounts team to DJH, and look forward to growing together in the South West."
Private equity-backed consolidation is helping to generate a wave of UK accountancy M&A
An exciting opportunity to acquire a highly regarded independent financial advisory firm in the North-West, managing £100 million funds under management.
A rare opportunity has arisen to acquire a well-established independent financial advisory business in Yorkshire, ideal for those looking to expand their presence in the financial sector.
A unique opportunity has arisen for serious buyers interested in acquiring a well-established business in South Yorkshire due to the owner's retirement plans.
Please choose your settings for this site below. For more information please read our Cookie Policy
These cookies are necessary for our website to function properly and provide you with access to all features.
These are analytics cookies that help us to improve the way our website works.
These are used to improve the functional performance of the website and make it easier for you to use.