Apple's 'largest UK reseller' up for sale
Last month, Dixons' CEO, Seb James, said that individuals and businesses were typically holding onto their phones for between 4 and 6 months longer as the weakness of sterling since the Brexit vote made handsets up to 16 per cent more expensive, a slowdown that was impacting the market.
Manchester-based private equity group NorthEdge Capital has since begun the search for a buyer for the struggling firm.
NorthEdge specialises in investments across northern England, and bought a majority stake in the Nottingham-based group, which sells iPhones, iPads and Macs to businesses in the UK, in 2013 and has since seen it profit from the booming popularity of Apple products.
Experts close to the process have made it clear that people have not reached peak phone consumption, and there was still plenty of scope for the firm. Especially considering Apple are planning to release a new, more advanced model this week – a move that is expected to boost sales after two years of non-growth.
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