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Thrasio: from £0 to to £8 billion in 48 months

E-commerce aggregators move quickly to buy businesses, with scaled-up acquisition strategies that enable them to complete numerous deals every month. In this hectic marketplace, Thrasio is one of the biggest operators and lays claim to being the world’s largest aggregator of Amazon FBA businesses.

The company was only founded in 2018, but, by early 2022, its acquisition strategy had seen it grow to encompass nearly 200 brands.

According to recent estimates, Thrasio is acquiring businesses at a rate of 1.5 per week and it’s thought that one in three US homes have bought a Thrasio product.

In this guide, we look at the methodology behind Thrasio’s slick acquisition model, how it goes about selecting its targets, its approach to valuations and the most recent results of the firm’s ambitious M&A growth model.

thrasio acquisitions case study

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