MBO at CRM agency sets it up for massive growth

Mon, 05 Feb 2018 | MBO/MBI

A management buyout at Bath-based customer relationship management (CRM) firm, Armadillo CRM is to result in major expansion of the company, according to the new owners.

Three of the business’s executives, Chris Thurling, the executive chairman; CFO Andy Brown and CEO James Ray have completed the management buyout. They now hope to make some major investments in its digital and data capabilities in order to achieve their target of 100 per cent growth over the coming five years.

Thurling says that the MBO at Armadillo, which claims to be one it the early pioneers of CRM, will add “real value” to its client base. The agency was founded back in 1992 and now employs 30 people.

Armadillo offers clients including Disney, the BBC, Arsenal Football Club and McDonald’s online and offline CRM expertise. The MBO allows the firm to fulfil what Ray described as the business’s “tremendous potential."

He added: "As experienced CRM specialists, we’re trusted by some of the world’s most successful brands, helping them exploit, protect and expand the value of their customer relationships.

"We now have the tools and expertise in place to scale up, whilst maintaining our essence as an agile, intuitive agency partner."


Share this article



Latest Businesses for Sale

Recruitment Agency (Fast Sale)
North West, UK

Indicative offers are required by 12:00hours on Monday 20 January 2020 with a view to completion shortly thereafter. The proposed Joint Administrators are seeking parties interested in the business and assets of a Company that trades as a recruitment...

Asking Price: Offers Invited
Turnover: £2,400,000

LEASEHOLD


Commercial Contractor (Fast Sale)
Midlands, UK Wide

Offers and proof of funding sought by 17:00hours on Friday 24 January 2020. The Joint Administrators are seeking parties interested in the business and assets of a commercial contractor business based in the Midlands.

Asking Price: Offers Invited
Turnover: £3,400,000

Hospitality Industry Recruitment Specialist
UK Wide

Provides highly skilled and professional hospitality staff across a variety of sectors. Recognised as both a preferred and top tier supplier for several of its prestigious clients. Supplying both temporary and permanent Nationwide staffing solutions....

Asking Price: Offers Invited
Turnover: £3,500,000

LEASEHOLD



View more businesses for sale

News Search

Latest News

 
17
 
Jan
 

Sample book and shade card manufacturer acquired from administration | BUSINESS SALE

The business and assets of Yorkshire-based display products ...

 
16
 
Jan
 

Northgate and Redde shareholders approve merger | MERGER

The proposed merger of listed companies Northgate and Redde ...

 
15
 
Jan
 

SSE sells retail business to OVO Energy | DIVISION SALE

Power utility SSE has announced it has completed the sale of...

Free guide: 10 Biggest Buyer Mistakes

Sign up to receive our acquisition alert emails to get your FREE guide

Email


Want access to the latest businesses for sale?

Business Sale Report is your complete solution to finding great acquisition opportunities.

Join today to receive:

  • Comprehensive range of businesses for sale
  • Make direct contact with business sellers or their intermediaries
  • Access to all UK administrations, liquidations and winding-up petitions
  • Daily email alerts for the latest businesses for sale & distressed notifications
  • Business Sale Report publication posted to you every month
  • Advertise your acquisition requirements on our "business wanted" section

All this and much more, including the latest M&A news and exclusive resources