Howard Weston of Lucas & Weston business broker, is to offer a unique insight into the business sale process during the Buy A Business Masterclass event, which is being held at the London School of Economics (LSE) on 26 January 2012.
Anyone hoping to attend the even, who wants to buy a business will be given the opportunity to gain an insight into some of the 168 deals Mr Weston has played a part in negotiating. Attendees will be able to view a deal from a buyer’s perspective, offering a rare glimpse into how deals actually take place and how negotiations progress.
Mr Weston will cover a number of topics during the seminar, which will all be of interest to those looking to buy businesses. Where to find a business for sale, including those that are never advertised, will be examines, while handling unrealistic value expectations and ensuring you are taken seriously will also be covered.
Chris Bowen, the CEO of Taylor Bloxham, was one of the former attendees who found the event useful when he became involved in negotiations himself. He said, "It was very useful to me with loads of practical stuff that I can use immediately to secure a better deal."
Weston said he will offer his views on some of the more memorable deals he has worked on, including case studies of some of the most successful business purchases, money-saving tips and hints on the right types of questions to ask to gain respect and control during negotiations. He will also take questions from the floor and deliver frank answers.
Special discount still available for bookings made before 23 December 2011. Visit the website for details or call 01225 460777 for tickets. 
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