Thomas Cook considers sale of Club 18-30

Tue, 15 May 2018 | DIVISION SALE

Thomas Cook has announced it may consider selling its Club 18-30 brand following the 2018 summer season after 20 years of ownership.

According to a company spokeswoman, the leading holiday firm remains "committed" to Club 18-30 for 2018 but is currently exploring options for the brand's future, "including the possibility of a sale".

Reportedly, the company is hoping to put more focus on its Club brand, which was launched earlier this year with an emphasis on providing tailored holidays for millennial travellers. Specifically, a spokesperson revealed that the new concept will focus on its own-brand hotels and feature a range of attractions aimed at younger guests including poolside DJs and high quality food that will appeal to the "Instagram generation".

Founded in the 1960s, Club 18-30 was designed to deliver cheap package holidays to singles and young couples travelling without the responsibility of children. The brand received a boost in bookings after the ITV programme Club Reps provided a behind-the-scenes look at the holidays. However, they have since declined once more.

Commenting on the potential sale of the division, Simon Calder, travel editor for the Independent, agreed that the company's most recognised brand is now becoming tired and pointed out that many of the brand's first travellers are now in their 70s.

"'Hosting the wildest party holidays' (one of its marketing slogans) from Magaluf to Bulgaria is no longer especially popular with local authorities, who are cracking down on organised bar crawls," he said.

"Thomas Cook is moving steadily upmarket, ditching cheap and nasty accommodation in favour of sophisticated all-inclusive properties."


Share this article



Latest Businesses for Sale

Independent Provider of Obstacle Course Events
UK Wide

Specialises in hosting a number of challenging and fun obstacle course and mud races across the local region. Sustains and generates consistent revenue through a strong online and social media presence. Offers invited.

Asking Price: Offers Invited
Turnover: £405,000

LEASEHOLD


Public House
Rhyl, Clwyd, Wales, UK

The premises are well presented, creating a cosy and inviting atmosphere, with over 100 covers including perimeter fitted seating in the main restaurant. Early viewing is highly recommended with the business genuinely coming to the market as our clie...

Asking Price: £499,995
Turnover: £390,000

FREEHOLD


Online Exotic Car Dealership
Manchester, UK Wide

First ever online exotic car dealership (similar to Carvana). At Iconic Exotics, we will likely place you in complete control of the buying procedure. I'm not catching this' meaning? We're open 24 hours every day so you can purchase at whatever point...

Asking Price: £3,000,000
Turnover: £3,000,000

WEB-BASED



View more businesses for sale

News Search

Latest News

 
14
 
Nov
 

Scale manufacturer taken over in MBO | MBO/MBI

Weighing scale manufacturer Marsden Weighing Group has been ...

 
13
 
Nov
 

Brighton energy firm appoints administrators | ADMINISTRATION

Brighton-based utilities company Toto Energy has gone into a...

 
12
 
Nov
 

MBO at Gloucestershire bricklayers | MBO/MBI

Gloucestershire building services firm Cavendish Park Brickl...

Free guide: 10 Biggest Buyer Mistakes

Sign up to receive our acquisition alert emails to get your FREE guide

Email


Related News

 
23
 
Sep
 

Thomas Cook seeking 'last-ditch' fire sale [UPDATED] | BUSINESS SALE

Thomas Cook Group is reportedly trying to piece together a l...

 
20
 
Nov
 

Thomas Cook sells forex businesses | BUSINESS SALE

Thomas Cook Group has confirmed the sale of its corporate fo...

 
29
 
Jun
 

Thomas Cook has put Neilson holidays business up for sale | DIVISION SALE

Thomas Cook has put ski and sailing holiday firm Neilson on ...

Want access to the latest businesses for sale?

Business Sale Report is your complete solution to finding great acquisition opportunities.

Join today to receive:

  • Comprehensive range of businesses for sale
  • Make direct contact with business sellers or their intermediaries
  • Access to all UK administrations, liquidations and winding-up petitions
  • Daily email alerts for the latest businesses for sale & distressed notifications
  • Business Sale Report publication posted to you every month
  • Advertise your acquisition requirements on our "business wanted" section

All this and much more, including the latest M&A news and exclusive resources